Tools from Real Estate Connect SF
BY BERNICE ROSS, THURSDAY, SEPTEMBER 20, 2012 Inman News®
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Mobile technologies are completely transforming how consumers experience the real estate transaction. As always, Real Estate Connect highlighted a number of new apps that can help you organize your real estate business as well as the other areas in your life as well.
Are you someone who suffers from "shiny app syndrome"? Even though you have plenty of apps on your mobile devices, you're always on the hunt for the next new app that will entertain or amuse, or help you grow your business. On the other hand, if you haven't jumped on the app bandwagon, don't wait -- and here's why.
Rather than sitting at their computers to search properties online, today's consumers are increasingly turning to their mobile devices to view real estate-related searches. IDX searches are a great case in point.
There are 48 million IDX page views per week. Five million page views originate from the Safari mobile browser (1.2 million from iPhones and 3.8 million from iPads.) Contrast this with only 42,000 page views from the BlackBerry. As a result, the first step in creating your personal mobile strategy is to make sure that your website is optimized for mobile.

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